Pdf sport as a tool for cultural diplomacy has already recorded many successes, both at the regional and international level. To better understand the relations between sports, public diplomacy, and nation. Sports as public diplomacy element bolcay european. For most people, a proper education through sport turns into a school of life. Cultural diplomacy as a form of international communication. Sports transcend borders, increase dialogue, and expose foreign participants to american culture. Sport diplomacy as public diplomacy element dergipark. Cultural diplomacy refers to the way culture is used for public. Sports diplomacy is a powerful force for reaching individuals in every corner of the globe. Cultural diplomacy establishes a twoway communication with other countries. Their goals are to expand research in the field of cultural diplomacy, promote dialogue, understanding and trust amongst all participants, and to develop new opportunities for people to come together. On the history of sport diplomacy see, for example, beacom, sport in international relations.
In these cases, a countrys foreign policy trumped its sporting prowess. Although this term is used increasingly often by political scientists, communications experts as well as politicians it is still an area, which is relatively little known. A wellconceived public diplomacy strategy could capitalize on the opportunities that sport presents. The focus of this research is on sport as a tool for cultural diplomacy. Pdf this article elaborates the influence of sports and music on the diplomatic position of kosovo. At the same time, sport is used as a tool for both international and intranational relations as a means of soft power nygard and gates, 20. Ege university public relations and publicity department, published doctorate thesis, izmir.
Pdf the role of sports and music in public diplomacy. Cultural diplomacy may best be described as a course of actions, which are based on and utilize the exchange of ideas, values, traditions and other aspects of culture or identity, whether to strengthen relationships, enhance sociocultural cooperation, promote national interests and beyond. Sport as a tool for cultural diplomacy has already recorded many successes, both at the regional and international level. Sports as cultural diplomacy public and cultural diplomacy 2. One sport that engages in sport diplomacy in a great extent is cricket, which acts as a mediator between india and pakistan, the nuclear armed, traditional rivals. The institute for cultural diplomacy s program, sports as cultural diplomacy, was developed to help transcend cultural differences and bring people together through sports. Sport as cultural diplomacy dr simon rofe from soas, university of london, talks about the ways in which sport can be used to influence acts of cultural diplomacy.
High level group on sport diplomacy european commission. In fact, the link between sport and peace may be traced back to the. Sport as public diplomacy usc center on public diplomacy. Sports diplomacy also provides an opening for increased dialogue and greater cultural understanding. Cultural diplomacy is a term, which is quite new in the domain of polish foreign policy. Development of an organisational culture of sport diplomacy.
858 783 357 1027 772 872 1208 985 1693 1676 990 240 720 33 909 566 1314 1587 394 541 503 489 681 115 1606 1383 487 638 261 294 188 447 310 904 1153 1246